Chief Operating Officer/ General Manager Mark Prasuhn has over twenty-five years experience in managerial roles in the media. As a senior broadcaster executive, C.O.O. of an independent production/program sales company, and head of a government financing agency/film commission, he has provided leadership in many aspects of the business, including content production and licensing, on air presentation, advertising and program sales, technical operations, finance, human resources, marketing, regulatory affairs, contracting and legal affairs, stakeholder relations, new business development, and corporate strategy/business planning.
Mark is an experienced negotiator and business manager with a vast knowledge of the Canadian and international media sectors. He has a strong track record of leadership, fostering diversity, training and mentoring, customer relations, and driving profits, innovation and growth. Over the course of a decade as COO at Zoomer Media (TV division)/S-Vox/Vision TV, he drove a 150% increase in sales revenues and oversaw the successful launch of two digital national networks. ONE: the Body, Mind & Spirit channel launched in 2001 and Grace TV debuted in 2005. He also served as SVP, Programming, and in the period 2007-2010 doubled Vision TV ratings and tripled the network’s prime time ratings.
As COO at Mind’s Eye Pictures, one of Western Canada’s largest production and program sales companies, he oversaw legal/business affairs and corporate development during a period of dramatic growth. He also spent five years as General Manager of government funding agency SaskFilm, where he oversaw a six-fold increase in production activity and the introduction of new programs including a production tax credit and Canada’s first provincial digital media fund. For eight years Mark worked in management at public broadcaster TVOntario, where he served as Manager, Business Affairs overseeing program acquisition, co-production, scheduling of internal technical facilities, licensing and rights management for the network.
Mark holds a Masters of Business Administration from the Rotman School of Business at the University of Toronto, and is also a graduate of the Film and Television production program at York University. He also serves on various advisory committees and is a member of numerous industry organizations. Mark has served as a guest lecturer at numerous schools and training institutes and spokesperson for the industry on many occasions.
As a parent of a special needs child, he has a particular interest in encouraging the participation of persons with disabilities in the media sector. Mark lives with his wife and three children on an acreage north of Toronto.